The standard starts with the staff.
Be Someone Elite is built by coaches who can develop players, lead teams, build culture, and prepare athletes for the next level. This is not babysitting with jerseys. This is structure, accountability, and real basketball development.
Coaches who bring more than a whistle.
The right coach changes the room. The right staff changes the program. Be Someone Elite coaches are expected to teach the game, demand accountability, build confidence, and help athletes understand what next-level preparation really looks like.
Johnathon Bob
Johnathon “JB” Bob is a respected youth-sports director, coach, recruiter and relationship builder with more than 20 years of experience developing programs, identifying talent and connecting athletes with the right opportunities.
Throughout his career, JB has helped lead and strengthen some of Houston’s most recognized youth basketball organizations. His impact extends beyond building competitive rosters. He has consistently helped organizations establish stronger cultures, develop trusted relationships with families and create environments centered on the growth of young athletes.
JB is an exceptional evaluator of talent—not only in players, but also in coaches. He understands how to identify leaders who can teach, develop and cultivate athletes both on and off the court or field. His ability to build authentic relationships has made him one of the most influential recruiters in the youth-sports community.
Known throughout the basketball world as a true closer, JB has earned a reputation for turning conversations into commitments. When he calls, players, families and coaches listen because they know his approach is rooted in honesty, relationships and putting young people first.
Today, JB serves as Director and Director of Recruiting for Be Someone Elite basketball and Be Someone Rush 7-on-7 football. He also serves as a consultant across Be Someone Sports recreational programming, helping strengthen leadership, recruiting, relationships and organizational growth.
Before becoming a youth-sports leader, JB played collegiate football at the Division I level and competed in semi-professional basketball. Several former players he has coached and mentored now serve on college basketball staffs, extending his influence into the next generation of coaches and sports leaders.
- Houston Fever | 2006–2014 — Director, Coach and Head of Recruiting
- Hoop Heirs | 2015–2018 — Director, Coach and Head of Recruiting
- Houston Raptors | 2018–2019 — Head Coach
- Above All Sports | 2019–2021 — Director, Coach and Head of Recruiting
- Houston Hoops EYBL | 2021–2023 — Director, Head Coach and Director of Recruiting
- JL3 | 2023–2026 — Director and Director of Recruiting
- Be Someone Sports | 2026–Present — Director and Director of Recruiting, Be Someone Elite; Director and Director of Recruiting, Be Someone Rush; Consultant, Be Someone Sports Recreational Programs
Scott Gernander
Coach Scott Gernander brings elite-level experience and proven winning leadership to Be Someone Elite. His background includes building winning teams, developing players, and creating a disciplined standard that prepares athletes for higher levels of basketball.
- Proven college coaching and program-building background.
- Experience developing All-American and next-level athletes.
- Known for disciplined player development and high-standard team culture.
- Focused on building complete players who can think, compete, and lead.
Rodney "Sixx" Taylor
Coach Sixx brings energy, connection, and competitive edge to Be Someone Elite. His strength is creating a room where athletes feel connected, challenged, and pushed to become better versions of themselves.
- Builds strong relationships with athletes and families.
- Creates competitive practices that keep players engaged.
- Holds athletes to a high standard without killing their love for the game.
- Teaches confidence, discipline, mindset, and team-first accountability.
Gary Smith II
Coach Gary Smith II brings D1, NAIA, and Nike EYBL coaching experience to the Be Someone Elite development system. His work focuses on recruiting, player development, fundamentals, and competitive habits.
- D1 standout at Xavier University of Louisiana — holds school records in win percentage, games played, and free-throw percentage; top-5 in career 3-point percentage.
- Coached at Xavier (LA) for four years — two conference championships and four NAIA National Tournament appearances.
- Assistant coach, Alcorn State University — helped the Braves to back-to-back SWAC Championships and two NIT berths.
- Most recently head coach, JL3 Elite EYBL — three straight Nike EYBL Peach Jam qualifications including two Final Four appearances.
What families should expect from Be Someone Elite.
Select basketball should be more than tournaments and uniforms. The experience should teach athletes how to prepare, compete, communicate, respond, and grow.
Player Development
We want athletes improving their skill, IQ, confidence, and ability to impact winning.
Accountability
Players learn expectations, effort, communication, body language, and response to coaching.
Culture
The team environment matters. Families should feel the difference in the standard.
Exposure
Through Be Someone TV, stats, recognition, and events, athletes are positioned to be seen.
Ready to be coached at the Elite standard?
Be Someone Elite is building athletes who want to compete, grow, and represent something bigger than themselves.
Be Someone Elite Basketball Coaches in the Houston Area
Be Someone Elite provides select basketball coaching, player development, training, team culture, exposure, and competitive basketball opportunities for athletes across Friendswood, Pearland, League City, Clear Lake, Alvin, Manvel, Iowa Colony, and the greater Houston area.
