BE
SOMEONE
Elite | Houston AAU Basketball
Houston-area boys select basketball program and an official Under Armour partner, providing qualified teams and athletes a pathway into UA Rise and UA Future competition. A year-round development system focused on player growth, competition and preparation — everything an athlete needs to rise.
Be Someone
Elite Select
Be Someone Elite is a Houston-area select basketball program for dedicated athletes ready to compete at the highest level. As an official Under Armour partner, we provide qualified teams and athletes a pathway into UA Rise and UA Future competition — building not just skill, but college-ready character and leadership.
This isn't recreational ball. Instead, it's elite competition with elite expectations — for kids who want to be seen, be developed, and be someone.
The pathway is real — many Elite athletes start in Be Someone recreational basketball, sharpen their game in The Foundry, and earn a select roster spot. Families follow verified stats on Find My Player and watch Elite on Be Someone TV.
Elite Coaching & Culture
Coaches who demand excellence, build trust, and pour into every athlete's development — on and off the court.
The Under Armour Pathway
As an official Under Armour partner, we provide qualified teams and athletes a pathway into UA Rise and UA Future competition — and competition against other select basketball programs.
Player Growth + College Guidance
Furthermore, we offer mid-season evaluations, individualized development plans, and guidance for athletes with college aspirations.
Official Under Armour Gear
Every athlete reps the program in a full UA kit — home & away uniforms, backpack, shoes, sweatsuit, and warm-up shirt.
This Is What Elite Looks Like
Meet Our
Coaches
Experienced coaching staff focused on developing each athlete on and off the court.
Hear It From Johnathon Bob
“If you want to be someone, be here with us.”
What Elite
Basketball Looks Like
Be Someone Elite is an official Under Armour partner, providing qualified teams and athletes a pathway into UA Rise and UA Future competition. Every stage below is built to develop players and put them in front of the coaches and scouts who matter.
View Tryout Opportunities
Official UA
Uniform Kit
Every Be Someone Elite athlete represents the program in full Under Armour gear — because how you look reflects how you play.
Elite Kit · What's Included
Limited scholarships are available. Additionally, team fundraising is encouraged — contact us to discuss financial assistance.
View UA Team Store ↗What You
Get
Transparent about costs so families can plan. Here's exactly what's in — and what's not.
Included
Not Included
Final fees vary by team level and travel load. Limited scholarships are available — reach out to discuss.
Tryouts &
Timeline
Athletes are selected based on skill, coachability, role fit, and team needs. So if you're ready for the challenge — lock your evaluation and get in the room. Tryouts follow an annual cycle — and the interest list is open year-round.
Join the Interest ListInterest List + Skill Evals
Small-group evaluations for athletes on the interest list. Get on our radar before formal tryouts open for the next cycle.
Formal Tryouts & Roster Selections
Open tryouts for all applicants. Rosters finalized based on skill, attitude, and team fit.
Team Orientation + Gear Sizing
Selected athletes meet the staff, get oriented, and are sized for their Under Armour kit.
Practices & Tournaments
Team play runs on a set weekly rhythm — multiple practices per week, selected local and regional tournaments, and Under Armour circuit events for qualified teams.
Common Questions About Be Someone Elite
How are Be Someone Elite teams formed?
Teams are built by age group, evaluation results and roster needs. Coaches assess skill, coachability, positional fit and how a player fits the group being assembled. Placement is never automatic, and roster size varies by team and age group.
What happens at an evaluation?
Athletes work through skill and competitive segments while the coaching staff evaluates ball skills, decision-making, defensive effort and attitude. Evaluations run in small groups so every athlete is actually seen. Players on the interest list may be invited to evaluations before open tryouts.
Is Be Someone Elite an official Under Armour partner?
Yes. Be Someone Elite is an official Under Armour partner. The partnership provides qualified teams and athletes a pathway into UA Rise and UA Future competition. It is a pathway, not a guarantee, and not every team competes on every circuit.
How do teams qualify for UA Rise or UA Future opportunities?
Eligibility varies by age group, roster strength, event availability and circuit requirements. Teams that meet those requirements may receive UA Rise or UA Future opportunities. Other teams compete on carefully selected local and regional schedules while they continue developing.
How often do teams practice?
Teams train multiple times each week through structured practices, skill development and competitive preparation. Exact schedules vary by age group and coach.
Where do teams compete?
Most competition is local and regional against strong Houston-area and Texas programs. Qualified teams may also travel to major circuit events, live periods and championship opportunities through the Under Armour pathway. See where Elite plays and how to get started on the Be Someone Elite Near You page.
How much travel is involved?
Travel varies by team and schedule. Some local events require no overnight travel, while regional and national events may require overnight travel. Families are given the expected travel commitment before accepting a roster spot.
What if tryouts are not open right now?
Join the interest list. Interest-list athletes are contacted when evaluations open and may be invited to small-group skill evaluations ahead of formal tryouts.
My player is new to competitive basketball. Where should they start?
Start in recreational basketball or The Foundry, our year-round basketball development program. Both build the skill base Elite evaluations look for, and players move up when they are ready.
Get on the Elite path.
Elite athletes train year-round in The Foundry — our basketball development program.
